HOW TO PUT TOGETHER A MEDIA KIT/Online Media Room

When it comes to putting together an online press kit, there is no “one way is the right way.”  However, these suggestions will have you looking like the pro you are. First you need a press release for your book/product/event/cause. Tips on Writing a News Release: For Immediate Release Contact:  Your name, number and email…

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Capture National TV Coverage Secret: Create Visuals

One of the frequent questions I hear beyond how do you build platform that captures online media is, “Can you get me on national TV?” Depending on the author, the book, the topic and the timeliness, the answer is “maybe.” No one can tell you, “absolutely yes” unless you’re either paying for it, e.g., advertising…

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5 Questions for Creating an Amazing Happy New Year — 2018

Now that Christmas is past, people are naturally doing year-end reviews and looking toward 2018. You will see this reflected in news stories, articles, and in sponsored Facebook posts. There will be lots of tips on how to set your SMART goals, develop and keep your New Year Resolutions, how to pick out the perfect…

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