How to get into A Publicity and Marketing State of Mind

Something I hear quite often is, “Oh no. I have to start publicizing and marketing my book? All I want to do is write or all I want to do is work in my business. Publicity and marketing is another entire job.” While it’s true that marketing and publicizing your book and your business takes…

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Publicity, Marketing and Confidence

Sound Bite: Believing in yourself is not very expensive. It’s free! I got a note out of the blue a couple of months ago inviting me to be a guest on a web series called The Happy, Healthy and Hot Web Series, hosted by Sarah Chippenfield. –Happy, Healthy, and Hot? I didn’t really think this…

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How to Sound Like a Savvy Pro Podcaster

Podcasts are a fabulous way to get the word out about your book and business. Most shows focus on particular subject matter, so the listening audience is made up of people very interested in that particular topic, rather than being more broad-based, which is the case with many radio shows. Whether you’re hosting a show,…

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