Using Comparisons to Uniquely Position an Author’s Book

Or …  How to Get More Attention for Your Book We have discussed the importance of positioning your book many times before…and for a recent refresher, read this, but there is always something new to consider. Another fantastic way to position your book, and tell potential readers what your book is about, is through comparisons.…

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How to be a Successful Author Doing Media Interviews

During my radio broadcasting days, I interviewed hundreds of authors. Some were very, very good, and some were very, very bad. Now, as a media strategist who helps authors to become famous, I also have a side project where I am the booking producer for an in- demand, popular podcast. Guests who pitch the show…

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HOW TO PUT TOGETHER A MEDIA KIT/Online Media Room

When it comes to putting together an online press kit, there is no “one way is the right way.”  However, these suggestions will have you looking like the pro you are. First you need a press release for your book/product/event/cause. Tips on Writing a News Release: For Immediate Release Contact:  Your name, number and email…

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