Podcasts and Radio Interviews

I’m inspired to write this blog post today following a podcast interview I just listened to. Podcasting has come a long way in recent years and many of them are excellent now. It hasn’t always been that way. For a long time they were struggling to find an audience and to have the same high…

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Part 2: How Not to be Guilty of this Deadly Sin

In my last blog post we talked about how to come across as the expert you are by using sound bites, particularly when being interviewed in the media. Remember, sound bites are a short cut to get to the point. They are your key messages said in a way that is memorable. It’s no secret…

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How Not to be Guilty of this Deadly Sin

Have you ever been trapped listening to someone who was simply unable to get to the point? It was supposed to be a conversation, maybe at a dinner party or business event, but there was very little exchange and you were on the receiving end of an endless rant or story — looking for a…

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