Have you ever had publicity envy?

Writing this as I celebrate my birthday, just before going off on a hike. This question has been coming to mind lately… Have you ever had publicity envy? You know what I mean. That’s when you see articles, interviews, excerpts or features that a competitor or niche mate is receiving in major media outlets and…

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Building your Business is a lot like Working Out and Fitness

These days I’m reflecting on how much creating anything, be it a business, writing and promoting a book or learning to generate more visibility for your brand is like working out. Once the idea and the overall vision presents itself, it’s exciting and that momentum has us off and running. But then something happens…the energy…

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Media Expert Tip for Looking Great On Camera

Whether you are doing “Other Media” or “You Media” there are things you can do to ensure you come across at your very best while on camera. Today, I’m taking a look at webinars, Google Hangouts, and other online video opportunities. This also applies to any television interviews you may do. When you are invited…

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