Savvy Blog

yellow daffodils

Happy Easter! Happy Pesach! Happy Spring!

Whatever and however you celebrate the season, we are moving into that time of year during which the trees leaf out, the early spring flowers bloom, baby chicks are born, and temperatures continue to rise

Read More »
beware of scammers

Authors: Beware of Scammers

At least once a week I learn of some new scam aimed directly at authors and it just hurts my heart. Never has it been so challenging to know who you can trust when it

Read More »
joanne mccall

Holding You Back from Doing PR

What holds people back from doing PR? Find out what that is and how you can overcome it. Hey, let’s find out how media savvy you are!  Click here to take the assessment.

Read More »
smiling audience

Authors: Why and How to Build an Email List

In a recent post, we discussed the importance of focusing on what you want–not on what you don’t want. I also suggested considering three questions whenever you’re thinking about your book and its message. They

Read More »
joanne mccall

How to Get on the Ellen Show

You want to get on the Ellen show, or any other top tier national media? Do this one thing to increase your chances dramatically.   Hey, let’s find out how media savvy you are!  Click

Read More »

Think About What You Want —

Not About What You Don’t Want: Book Publicity and Media for Authors … As I’ve mentioned before (and I’m sure I will again), when it comes to getting media coverage for your book and your message,

Read More »
Scroll to Top