Authors: Beware of Scammers

At least once a week I learn of some new scam aimed directly at authors and it just hurts my heart. Never has it been so challenging to know who you can trust when it comes to marketing and publicizing your book. I feel for you. I, too, am challenged by this frequently because sometimes…

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Book Publicist or Media Strategist

It really is about time to change the definition of what a publicist is, because I have to tell you in the last 20 years the work I do on a daily basis has changed dramatically. It’s very common for new authors to think, “Ok, I’ve written the book. Now I’ll hire a publicist and…

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Holding You Back from Doing PR

  What holds people back from doing PR? Find out what that is and how you can overcome it.   Hey, let’s find out how media savvy you are!  Click here to take the assessment.

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