How to Get More Followers on Social Media
One of the most frequent questions I am asked is how to get more followers on social media. Part of this is because while many authors know they need a social media presence, they don’t
One of the most frequent questions I am asked is how to get more followers on social media. Part of this is because while many authors know they need a social media presence, they don’t
Over the past several weeks we have been exploring and sharing tips for how to use various social platforms to increase engagement with your friends and followers, and ultimately to sell more books. This week
As an author, your platform is everything. It is the sum total of your visibility and influence online, including all your earned media opportunities, and it is what will ultimately help you sell more books.
Are you an author who wants to get better at media interviews? Do you feel like you freeze up or don’t know what to say when talking with media professionals? Does the thought of it
When it comes to social media, a lot of people ask me how they can use Instagram to grow their following and publicize their books. That’s what we’re going to focus on today. I don’t
While some have truly embraced social media, many authors view it as a necessary evil. I know this because many tell me about their feelings and experiences with various platforms. They know they need to
When your goal is to become a Media Darling, you must create campaigns to go after Earned Media coverage. After you have pitched an idea, there is a process that takes place which looks like
As we have discussed many times here, there are three buckets of media you want to cover when you are promoting a book. They are: You Media Borrowed or Rented Media Earned Media. Today we’re
If you’ve been reading about social media this year, then no doubt you’ve heard a lot about the rise of TikTok. The platform isn’t new. It was launched six years ago in China by a
Let me provide the specialized training and the confidence you need to help you land the big players: Top tier national media.