How to Stand Up and Stand Out: Getting Attention for Your Book Through Media

Never before in the history of the world has it been so easy to stand up. The trick is how are you going to stand out? I mean really. Think about it. Anyone can build a platform, write a book, and create a business these days, providing he or she has a good idea and…

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For Fiction Authors Seeking Marketing and Publicity for Their Books

On last week’s blog post, I shared some pointers on how to get into a publicity and marketing state of mind before you start working on your books. I received some nice feedback on that content, including a note from Monica Starkman, a psychiatrist and faculty member at the University of Michigan Medical School Department…

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How to get into A Publicity and Marketing State of Mind

Something I hear quite often is, “Oh no. I have to start publicizing and marketing my book? All I want to do is write or all I want to do is work in my business. Publicity and marketing is another entire job.” While it’s true that marketing and publicizing your book and your business takes…

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