Media Expert Tip for Looking Great On Camera

Whether you are doing “Other Media” or “You Media” there are things you can do to ensure you come across at your very best while on camera. Today, I’m taking a look at webinars, Google Hangouts, and other online video opportunities. This also applies to any television interviews you may do. When you are invited…

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Be Aware of What’s Happening Out There

Warning: Sometimes you need to be aware of what’s happening out there so you can make good decisions for your publicity and visibility efforts. Recently I did what I call a “wave” for one of my program clients. This is where I build a media list directed toward the client’s perfect target market, create an awesome pitch letter and send it…

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Are these 3 Mistakes Keeping you from Being a Media Darling?

As a national publicist and visibility Strategist, I get a LOT of questions from very diverse business owners, authors, speakers and coaches. One of the most frequent questions is this: “I’m very good at what I do and I have an important message to get out into the world, so why am I having so much…

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