Podcasts – Joanne McCall Book Publicist

When 37 Podcasts Ghost You . . .

Joanne McCall — Mon, 21 Jul 2025 16:00:20 +0000

Have you ever poured your heart into something? Maybe it was a pitch, a proposal, a well-crafted email, and then when you felt it was just right, you hit send, felt proud, and then waited… and waited… and then… waited some more, and still nothing? Zip. Nada. Zilch. That’s exactly what happened to an author I met at a book conference recently. She showed me her brand-new book which…

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Why Following Instructions Sets You Apart as a Podcast Guest

Joanne McCall — Mon, 26 Aug 2024 16:00:25 +0000

As someone who has spent years as a seasoned book publicist and media trainer, I’ve had the privilege of working in various areas of the media landscape. From book publicity to publishing to podcasting, these experiences have provided a 360-degree view of how to navigate this ever-evolving world. For those who might not know, I’ve also been behind the scenes producing a major podcast for nearly…

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Tips for Podcast Interviews

Joanne McCall — Mon, 20 Feb 2023 17:00:27 +0000

I have been promoting authors and their businesses for many years now, and it never gets old. It’s always new and different because authors have fascinating new topics, each writer is in a different place in terms of marketing and publicity, and I just feel so lucky to be in a business that allows me to meet so many wonderful people. In addition to all of that, my own book is out and published…

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Get Booked On Podcasts

Joanne McCall — Mon, 13 Feb 2023 17:00:52 +0000

I work with authors and business leaders who want to get out there, be more visible, sell more books and offerings, and create greater credibility. After all, it’s one thing to use your own channels to let people know how good you are at what you do, and it is entirely different to have a third-party say how great you are. When this is a trusted media brand, it can work miracles for you.

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Podcast Tour Decisions

Joanne McCall — Mon, 16 May 2022 16:00:31 +0000

Last week I shared some of the similarities and differences between radio and podcasts that can make a difference if you are going to be a guest on any shows. If you didn’t see it, you can check it out here. If you decide to move forward and do your own podcast or radio tour covering the key messages from your book, I’ve got some tips that will help make that process easier. And let’s face it.

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