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A step-by-step guide containing all the tools you need for media success. It will answer your questions and help you on your way to becoming a poised, effective Media Darling

Media Darling: Shine Through Every Interview is a must-read for anyone who wants to create, deliver, and stay on message with the media.” 

Richard Bandler, co-founder of NLP and author of Thinking on Purpose.

“I would strongly recommend Joanne to anyone who is seeking an exceptional publicist who can raise their profile and get them better known in critical markets.”
~ Brian Tracy, Chairman & CEO, Brian Tracy International

Joanne McCall is a publicist who knows how to get things done. I highly recommend working with her.”
~ Richard Bandler, Author, Get The Life You Want

“If you’re interested in generating more visibility for your business or your book, I highly recommend Joanne McCall.”
~ Ken Blanchard, Co-author, The One Minute Manager

In a field of thousands of ideas and thousands of thought leaders, you can be the one who stands out.

We live in a day and age where anyone can stand up. That’s the easy part. Standing out is the name of today’s game. My mission is to educate, inspire and train entrepreneurs, small business owners, consultants, coaches, speakers and authors to get media attention – particularly top-tier, national media attention. Then pitch and book the opportunities that will get your message out into the world in a big way.

Work with a premier publicist & media training expert who can show you the way to success

Joanne McCall in Studio

WHO I am

As a media insider and veteran publicist, I am dedicated to helping others successfully get their messages out into the world. As a former radio talk show host and constant life learner, I’m always watching the trends and successfully navigating my clients toward what will work for them.


I train, inspire, and educate thought leaders, entrepreneurs, small business owners, consultants, coaches, speakers and authors to attract media attention and then deliver compelling interviews. I then land the best opportunities that allow them to get their messages out into the world via top-tier media that ties into their platforms in a big way.

HOW you win

Every client is unique. What you have to give to the world is different from what everybody else is doing. I don’t believe in a cookie-cutter approach to generating visibility and capturing media attention, but will work with you to bring out your very best and then attract the perfect opportunities to showcase your message.

"To work with Joanne is to work with a pro: the eye of the tiger for fantastic media gets, a vast Rolodex, empathy and encouragement for grabbing hold of visibility to make excellent things happen in the world. In short, a delight from beginning to end. Highly recommended."

How media savvy are you?

Are you an author who would like to become famous but hasn’t a clue where to begin?  Let’s discover how you can become a media darling and do just that!

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I'm Joanne McCall

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