Savvy Blog

Did I Just Send That

Did You Mean to Send That?

“Here’s a Very Professional Note You Can Send…”? Um, did you mean to send that? Not long ago, I received a pitch from an author who wanted to be interviewed on the podcast I help

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Media Love Clarity

Can You Say That In 10 Seconds?

Remember this quote? “If I had more time, I would have written a shorter letter.” — Blaise Pascal Some attribute it to Mark Twain, but whether it was said by Twain or Pascal, it is

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Recovering perfectionist

You’re More Ready Than You Think

Not long ago, I worked one-on-one with an author who reached out for media training. She told me right up front, “I don’t think I’m ready. I’m not polished enough for interviews.” Fair enough. Many

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Building momentum

How to Keep the Media Momentum Rolling

Not long ago, I was talking with a colleague who had just helped an author land a terrific interview on a well-known national podcast. The author (Matt) nailed it by delivering a fabulous interview. He

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television studio

What the Media Wishes You Knew

Several years ago, I was on a call with a morning show producer, discussing potential guests for an upcoming segment on workplace wellness. I had a few ideas in mind, and I pitched one of

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microphone

Confidence Starts Before the Camera Rolls

I’m in the middle of leading a media training course for the Nonfiction Authors Association and a fantastic group of authors. At the very beginning, during introductions, I asked a simple question: “What do you

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