Dear Savvy Pro: The story is changing daily. I know it’s hard to watch the news day after day after day about Coronavirus and COVID-19, not to mention recent breaking news stories in Minneapolis and
A lot of people think the time to promote their books begins on their publication date (which is different from when the book arrives from the printer — I may have to do a whole
As the world continues to navigate a pandemic, some are easing their way back to their workplaces, while others are still working from home. Many continue to actively conduct Zoom, Skype, and other virtual meetings
I do a lot of media training for authors that consists of several different elements, all aimed with the intention of influencing the audience to want to listen to you and ultimately to buy your
During this time of coronavirus, in-studio television or online interviews have become a thing of the past. When was the last time you saw a spokesperson interviewed inside a studio? We are now seeing experts
There have been many disruptions and transitions over the last 15-20 years with regard to media. The Internet, digital media, and social media have had a huge impact, and the very definition of media has
It happened again this week. The morning shows of top-tier national media outlets, specifically CBS This Morning, were still learning how to interact with one another during live broadcasts from their own in-home studios. As
I work with a lot of authors, business owners, writers, editors, agents, and many people in the publishing industry. A significant number of them work from home and have been doing so for years, although
First, if the Coronavirus and Covid-19 have touched you, your family or friends directly, then you have my deepest concern and warm thoughts. If you’re looking for emotional support, you might want to check this