In a recent post, we discussed the importance of focusing on what you want–not on what you don’t want. I also suggested considering three questions whenever you’re thinking about your book and its message. They
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Not About What You Don’t Want: Book Publicity and Media for Authors … As I’ve mentioned before (and I’m sure I will again), when it comes to getting media coverage for your book and your message,
We all know that February is the month of love with Valentine’s Day falling on the 14th. President’s Day is also this month. (Extra points if you know which Presidents and the actual dates their
Most of my Savvy Sunday posts contain very specific action tips on how to get media attention for your books. Sometimes, I find it necessary to address problems or challenges that may keep us stuck
Or … How to Get More Attention for Your Book We have discussed the importance of positioning your book many times before…and for a recent refresher, read this, but there is always something new to
Or blowing off media interviews is NEVER a good idea During my radio broadcasting days, I interviewed hundreds of authors. Some were very, very good, and some were very, very bad. Now, as a media
When it comes to putting together an online press kit, there is no “one way is the right way.” However, these suggestions will have you looking like the pro you are. First you need a
One of the frequent questions I hear beyond how do you build platform that captures online media is, “Can you get me on national TV?” Depending on the author, the book, the topic and the
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