When it comes to promoting your book, you need to create pieces dedicated to your marketing and publicity efforts. Recently we’ve discussed creating the book’s press release, your bio, and the interview topics sheet. Today
I work with many different types of clients but one thing they all have in common is the robust amount of work they’ve created. So much so, that when it comes to developing media materials
Here it is August 2020. How is it possible that time can move so fast, yet seem to drag on endlessly? (Pandemic changes one’s sense of time, doesn’t it…) But August it is, and as
I keep hearing arguments about press releases: Are they still effective? Do you need them? What is the purpose? Are they antiquated? As with any argument, there are multiple sides and the answer to those
In a perfect world . . . In a perfect world: . . . you’d start your book marketing and publicity plans the moment you have the idea for the book. . . . you’d
Language is such a funny thing because it morphs and changes, and what was once unacceptable becomes acceptable. Rules change over social groups, over time, generation-to-generation, and even within our own lives. Case in point
“The best things in life are free.” How many times have we heard that phrase? Many times because it’s true. Love, kindness, compassion, understanding — they’re all free. Hugs, smiles, laughter, sleep — all free.
Last week we talked about the importance of body language during an interview. Because 55% of our communication is nonverbal, it means how you say something and how you look when you’re saying it matters
Anyone can start a new podcast or publish a blog today. You’ve heard me say it before, and I’ll say it again. We are all the media now. In addition to our own “media empires,”
Let me provide the specialized training and the confidence you need to help you land the big players: Top tier national media.