How to Get Excellent Media Attention for Your Book If you and I have known one another for a while, you’ve probably heard me talk about positioning. How you position your book and its message
I had an interesting question recently from Lisa Romeo, one of our Savvy Pros, and she asks about how to get media attention when you have a memoir. She asks, “As the author of a
I trust you and yours had a wonderful Thanksgiving holiday filled with fun, laughter and plenty of yummy things to eat. Most, not all, but most of us are pretty lucky to have the lives
If you’ve been contacting media for some coverage but you’re not getting any responses, here’s a little story to think about. I am working with a client who has a book on how to use
If you want to break through the deafening noise that is our world today…If you want to stand out from all the others who are just making noise, then you must have impact. You must
Last week we discussed the opportunities available for authors who get on the speaking circuit along with a number of different strategies for book sales. They’re still listed on my blog, so I won’t repeat myself here.
Getting on the speaking circuit continues to be a great way to get your message out publicly and to move books. There are a number of different strategies that can be used…which ones you ultimately
I have been thinking a lot about books and media and how to break though the deafening noise that surrounds us on a daily basis. In radio we had a saying: “Less is more,” and
Last week I shared with you several key points on how to get media coverage, calling it, “How to get noticed when no one knows who the hell you are.” It’s also the title of