As authors, we are always looking for ways to get our books and our messages out into the world. Networking, pitching a story idea, or simply understanding the changing media landscape, requires research. Finding the appropriate journalists and producers is essential and can be done […]
How Authors Can Find Media Contacts Read More »
Sometimes when we get a great idea in our heads, we want to jump all over it and get going! I am that way, but is jumping in head first always the best idea? Before you start reaching out to the media to get coverage
What an Author Must Have Before Reaching Out to the Media Read More »
In today’s world, it is critical to get added visibility and credibility for you and your book. Today I am featuring some powerful ways to do exactly that. Power Plays Media Pitches: Craft compelling and newsworthy pitches tailored to specific journalists, bloggers, or media outlets.
Powerful Ways Authors Get More Visibility & Credibility Read More »
My mission with Savvy Sunday News and McCall Media Group is to help you get media coverage for your book so that it builds awareness and visibility, enhances your credibility, makes you feel proud, and even builds your list, which will help increase sales. That
Five Ways to Increase Your Media Coverage Read More »
The word “network” or “networking” brings up all kinds of thoughts and ideas for different people. During pre-pandemic days, physically going to networking events could be very fruitful, or they could be quite painful depending on how the individuals choose to interact. (We’ve all seen
Quick and Easy Ways to Get Media Publicity: Your Networks Read More »
Back in the day when I first launched McCall Media Group, I had a lot of intimidating situations to deal with and learn from in order to not only build my business, but to become successful while doing it. For example, using the phone was
What’s Your Story? Read More »
Let me provide the specialized training and the confidence you need to help you land the big players: Top tier national media.