Savvy Blog

How Authors Can Work with Influencers

How Authors Find and Work with Influencers

We hear about media and influencers in book publicity all the time. Although it may be obvious by now, it’s still important to make sure we understand the definition. What exactly is an influencer? An influencer

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Book Giveaway Strategies for Authors

Happy Fourth of July! Summer is the time for sunshine, outdoor activities, and fireworks on the Fourth. July offers all kinds of possibilities for your book, and if you can tie it into one of

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Book positioning for authors

Book Positioning for Authors

Last week we talked about how authors can brand themselves and why it is important to do so. If you missed it, you can read about it here. This week, I’d like to explore another

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How Authors Can Conduct a Blog Tour

How Authors Can Conduct Blog Tours

There are many different ways to market and publicize a book. One of the ways that still remains popular today is through conducting a Blog Book Tour. This is a strategy for promoting your book

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The Book Cover Reveal for Authors

When it comes to publishing a book, strategies abound in terms of promoting it. I thought it might be helpful to focus on one today called the Cover Reveal, which is a popular book strategy

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