Savvy Blog

myth of overnight success

The Myth of the Overnight Success

I once had someone say to me, “Wow, that author you worked with really hit it big overnight.”I nearly spit out my coffee. Overnight? Really? Hardly. What they didn’t see were the months of building

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woman and howling dog

When Things Go Sideways for Authors

Everything was going great. You were in flow and having a wonderful day. Plenty of quick wins, fast replies, and media “yeses” dropping into your inbox. It was a great feeling with nothing quite like

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This one or that one

The Danger of Saying Yes to Everything

I recently presented a webinar consisting of the five biggest media mistakes authors make. Of course, there are more than five, but we focused on a few of the most common mistakes, which can also

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Blurb or Review

Blurbs vs. Reviews. They’re Different.

I was recently working with a lovely first-time author who was filled with excitement and enthusiasm when it came to promoting her book. It was well written, her message was clear, and she was doing

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Woman on iPhone telling story

She Lost a TV Interview in 3 Minutes

Last year I worked with a wonderful author by the name of Marcia. She was a pro, knew her stuff, definitely claimed her expertise, but had a slight problem that I didn’t realize initially, but

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