Savvy Blog

Recovering perfectionist

You’re More Ready Than You Think

Not long ago, I worked one-on-one with an author who reached out for media training. She told me right up front, “I don’t think I’m ready. I’m not polished enough for interviews.” Fair enough. Many

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Building momentum

How to Keep the Media Momentum Rolling

Not long ago, I was talking with a colleague who had just helped an author land a terrific interview on a well-known national podcast. The author (Matt) nailed it by delivering a fabulous interview. He

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television studio

What the Media Wishes You Knew

Several years ago, I was on a call with a morning show producer, discussing potential guests for an upcoming segment on workplace wellness. I had a few ideas in mind, and I pitched one of

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microphone

Confidence Starts Before the Camera Rolls

I’m in the middle of leading a media training course for the Nonfiction Authors Association and a fantastic group of authors. At the very beginning, during introductions, I asked a simple question: “What do you

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One Change, Big Difference for Book Authors

One Small Shift for an Author

Several years ago, an author by the name of Allan contacted me. He had written a powerful, heartfelt book about overcoming adversity. He was smart, articulate, and deeply passionate about his message, but no matter

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Focus

Learning to Focus on What Matters

Meet Dana. She’s an author with a powerful message—one that could truly help people. But you wouldn’t know that from the way she shows up in interviews. Dana spends her days bouncing between posting on

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cracked pottery patched with gold

Bad Reviews Can Be Your Superpower

Negative feedback isn’t the end—it might just be your creative breakthrough. I know this seems counterintuitive, but stay with me. Last week, I shared with you the experience of Lisa and how she was unable

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