Book Marketing and Publicity During the Month of May

green blooming foliage

Happy May Day!

Well, almost. It’s officially April 29th when this posts, but May is almost here.The first day of May has been observed as a holiday since ancient times. Spring festivals, maypoles and maying are still common around the world. As we look to Chase’s Calendar of Events, here is what May also represents:

May is:

  • Asthma Awareness Month
  • Better Hearing and Speech Month
  • Fibromyalgia Education and Awareness Month
  • “Gardening for Wildlife,” and “Gifts from the Garden” Month
  • Get Caught Reading Month
  • Healthy Vision Month
  • International Mediterranean Diet Month
  • National Meditation Month
  • National Physical Fitness and Sports Month
  • Children’s Book Week (May 1-7)
  • Memorial Day (May 28)

And, it’s…Homeschooling Awareness Month. It began in 2009 to bring awareness to the general population and to parents of school-age children about the benefits of homeschooling.

As you look at the list above, there are many books that could tie into these topics, including: diet books, health, fitness, kids, reading, gardening books and others. (And that isn’t all that’s covered in May either.) The question is, can you tie your book into one of these topics? If so, you could find yourself getting some great media coverage this month.

Just for fun, let me add a few more that maybe aren’t as well known as the others. May is also:

  • National Onion Month
  • National Vinegar Month
  • National Hamburger Month
  • And National Bubba Day. What is that you ask? I did too. Here’s more, which only goes to show that maybe you should create your own special month or holiday.

We just passed the deadline for 2019, but when they post the application for the following year, 2020, I will post it here.

Until next time…

To Your Success!


P.S. I am delighted that City Book Review published an article of mine. My thanks to them. You can check it out here if you’re interested. Your comments are always welcome both here and on City Book Review!

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