Book Publicist or Media Strategist

It really is about time to change the definition of what a publicist is, because I have to tell you in the last 20 years the work I do on a daily basis has changed dramatically. It’s very common for new authors to think, “Ok, I’ve written the book. Now I’ll hire a publicist and…

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Holding You Back from Doing PR

  What holds people back from doing PR? Find out what that is and how you can overcome it.   Hey, let’s find out how media savvy you are!  Click here to take the assessment.

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How Authors can Become Newsworthy and Land Media Coverage

One way to keep your book and message timely is to find a way to become newsworthy. You can do that in a number of ways, and a good place to being is with the calendar. It’s now the month of March, and time to look at Chase’s Calendar of Events. Chase’s is an event-listing…

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