I recently presented a webinar consisting of the five biggest media mistakes authors make. Of course, there are more than five, but we focused on a few of the most common mistakes, which can also be corrected. Mistake #1 is leading with your book rather […]
The Danger of Saying Yes to Everything Read More »
I was recently asked to do a webinar on the 5 Biggest Media Mistakes Authors Make (and what to do instead) for the Nonfiction Authors Association. Last week, I wrote about Mistake #1, which is here in case you missed it. Today, let’s focus on
Why Your Pitch Fell Flat (Hint: It’s Not About You) Read More »
Remember this quote? “If I had more time, I would have written a shorter letter.” — Blaise Pascal Some attribute it to Mark Twain, but whether it was said by Twain or Pascal, it is so true. Writing succinctly takes time, and in the media,
Can You Say That In 10 Seconds? Read More »
If you’ve been reading this blog for a while, then you know what a fan I am of book conferences. For writers and authors, there is nothing like being surrounded by your peers and industry experts to learn, grow, and make great connections, some of
4 Surprising Takeaways from the Nonfiction Writers Conference Read More »
In any kind of relationship or collaboration, it’s the connection that matters most. I am speaking of the relationship connection. As you build your media contacts, nurturing that connection is everything. Building long-term relationships with journalists, influencers, bloggers, and media outlets requires a strategic, thoughtful,
Building Relationships with Media Read More »
Authors ask me all the time, “How can I get more visibility and media exposure?” I get email, and I am questioned publicly on social media, in DMs, and at in-person events. It is with this in mind I am writing today’s post. 8 strategies
#1 Question Asked About Media Read More »
January is all about new beginnings: new habits, new resolutions, a new you, and new strategies for your book that work. As an author looking for visibility for your book, your ability to build relationships with the appropriate media is essential. This is something I
How Authors and Experts Can Build Rapport with Media Read More »
In the dynamic realm of writing, speaking, and entrepreneurship, gaining media exposure for your book and your work is a pivotal step towards establishing authority and expanding your influence. As an expert, speaker, coach, or entrepreneur, harnessing the power of the media not only elevates
Getting Media Attention as an Author Read More »