Sometimes when we get a great idea in our heads, we want to jump all over it and get going! I am that way, but is jumping in head first always the best idea? Before you start reaching out to the media to get coverage […]
What an Author Must Have Before Reaching Out to the Media Read More »
It’s cliche for me to say “time moves fast.” We all know that, which makes it all the more important that we take action on those things we want for our books. That includes plenty of well-targeted media. What is time? Who knows, but February
The Month of Love for Your Book Read More »
Have you ever been completely surprised by something someone did and it took a minute to get your equilibrium back? I’ve been promoting authors and books for years now and every now and then something happens that completely takes me aback. In the early aughts,
The Most Important Publicity Hack of All Read More »
Last week we focused on the importance of having an editorial or content calendar for your book’s promotional and planning efforts that extends out for an entire year. In case you missed it, it’s here. I had a few interesting questions come up from readers this
Content Calendar, Part 2 Read More »
When it comes to any goal in life, and here we are focused on landing media interviews, you have to be able to step outside of yourself and look at the entire picture. I do this on a regular basis as I work with clients,
It’s Not About You – It’s About Them Read More »
Let me provide the specialized training and the confidence you need to help you land the big players: Top tier national media.