What is a Book Launch?

Good question. I have heard so many variations of the answer to this question that it’s mind boggling. Depending on the way you publish your book, that is going to determine some of how you launch. However, there are a few good practices that work in just about any scenario, so let’s focus on those:…

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What happened to that podcast?

Once again, I am reminded that it’s good to make marketing and publicity plans, but one also has to be open to being redirected. You see, by now my re-launched podcast was supposed to be live.  (You may remember, I’ve mentioned it a couple of times over the past two months or so.) I imagine…

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How Come No One Ever Procrastinates about Procrastinating?

Summer is a great time for vacations, time with family, gardening, sports, reading, and, of course, taking care of business. As I approach my 21st year as an entrepreneur, I can’t help but look at the patterns of what seems to work for people, and what doesn’t. What works is when business owners and authors…

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