The One Question Media is Always Asking About You

Now that I’m reviving my podcast, I’ve been interviewing many media insiders about their work and media in general. It’s one of my favorite subjects and I’m always interested in how things are changing. Media tip for the day:  There is one question every media person has on his or her mind when they hear…

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What Does a Publicist Do? And Do I Really Need One?

These are questions I hear fairly often. Authors will ask me what exactly does a publicist do? Is a publicist really necessary anymore? It’s a fair question. After all, the person asking is busy building networks and a platform, why do they need to hire a publicist to get them media attention and visibility when…

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Don’t blow it now! Three Tips to Make Sure you’re a Success with Media

You’re getting interviews. Congratulations. This is what you’ve wanted and what you’ve worked for. You are ready to get your message out into the world, so it’s important that you don’t blow it now. Here are some very important tips that will help you navigate the world of media. Tip #1: Every email, every call,…

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