I work with many different types of clients but one thing they all have in common is the robust amount of work they’ve created. So much so, that when it comes to developing media materials — and later when doing interviews — it’s challenging for …
Let’s talk media interviews and technology this week. There once was a day when almost all broadcast interviews had to be in-person and in-studio. With advances in technology, particularly regarding the improvement of audio and video reception, other options are available that are actually becoming …
Some years ago as it became clear that as media platforms were transforming into multimedia platforms, authors had to transform as well. It isn’t enough for authors to pitch to media great ideas about a book or to share their tips and information with an …
It is Memorial Day in the United States. This is a day of remembrance and reflection for those who have lost their lives in service to our country during any war. On this day we pause to honor them. Memorial Day also caps off a …
Memorial Day: Strategy for Book Publicity & Marketing Read More »
When it comes to book publicity and marketing, asking the right questions makes it much easier. If you have a book and you want more visibility, then gaining exposure through the power of media is a fantastic way to do it. This post isn’t about …
That “Back to School” feeling isn’t just experienced by kids. Maybe it’s because we once were kids ourselves, but that “back to school” feeling comes up in the fall for pretty much everyone…Back to school, back to work, new beginnings, a fresh new start. I …
I’ve heard it said that every one of us is within a couple of feet of a camera — sometimes multiple cameras. Stop for a moment and take inventory. Where is your phone? Where is your laptop, your iPad, your desktop? How many cameras are …
Looking Good on Camera When You’re an Author with a Book Read More »
You want to get on the Ellen show, or any other top tier national media? Do this one thing to increase your chances dramatically. Hey, let’s find out how media savvy you are! Click here to take the assessment.
Helping authors to get famous often includes being in front of the camera. It’s a great opportunity but it’s always better to be ready before it presents itself, rather than waiting and learning when you’re on the hot seat. Whether you’re a newbie at interviews, …
7 Rules to Follow BEFORE You’re in Front of the Camera Read More »
Whenever you do any kind of interview, things can go wrong. This is not to be negative or throw a wet blanket on the experience; it’s more to prepare you so that when “surprises” do happen, you’ll be ready. Whether you’re doing a radio interview …
Let me provide the specialized training and the confidence you need to help you land the big players: Top tier national media.