I’m just taking a moment to wish you and yours a very Happy New Year! May 2021 be all we hope for and dream of with plenty of love and delightful surprises along the way. Until next time, let’s drink a cup of cheer and […]
Happy New Year 2021! Read More »
Whatever and however you celebrate this time of year, I want to take just a moment to wish you much love, light, and joy throughout the season. It’s been a challenging year, and if you’re reading this, I trust you are well, safe, and happy.
Everyone needs to have an “Inspiration File” for those days when you need a little extra something to get the creative juices flowing. Whether it’s writing a book, creating social media posts, developing a business, putting your new brand into place, or figuring out how
It looks like I hit a nerve with a recent post focused on journalists “outting” people with bad pitches. If you missed it, you can read it here. Before we continue, I want to underscore the fact that most media folks are very professional and easy
More Bad Publicity Pitches Read More »
December 2020 is just about upon us. I received a catalog in the mail the other day and it features lots of warm snuggly pajamas and robes with messages of relaxing and getting cozy at this time of year, and I thought, “Really? During a
The Month of December for Book Publicity Read More »
I’m not much of a ranter but every now and then I have a huge desire to just let ‘er rip. I am experiencing that feeling right now, as a matter of fact. However, this is not a sudden, knee-jerk response to some perceived transgression.
Bad Publicity Pitches and What To Do Read More »
I have had the great pleasure of speaking and presenting during many different events and conferences over the years, and currently am doing so in various online groups and other virtual gatherings. One of which has been strictly online for ten years now — well
Biggest Mistakes Authors Make Read More »
Not long ago I had someone who desires to be an influencer come to me for some help regarding his online visibility. As is the case with many of the authors I work with, he is very successful in his business and there is an
Why Smaller Is Sometimes Better Read More »
Happy Halloween (which was actually last night)! Happy All Saints Day! Happy Day of the Dead! And tomorrow it’s Happy All Souls Day! In many traditions, this time of year is considered the time when the veil between the worlds is the thinnest. If you
The Month of November for Book Publicity Read More »
Years ago, I met and developed a good relationship with a producer at one of the top three networks based in New York. Since then, he’s booked many of my clients when they are in the city and it’s proven to be very fruitful. (Not
Publicity Checklist, Part 3 Read More »