#Mediaterms
Every industry has its own jargon and media is no different. If you’re planning to do media interviews, these terms will come up, so I thought this might be a good time to prepare you for the jargon that you will likely hear. Better to
Making Unconscious Habits Conscious
Just prior to Covid, I was media training an author for some on-camera appearances coming up, and we were doing mock interviews. I had a list of questions based on the key messages from her book and we were going through them to see how
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5 Mistakes to Avoid During Media Appearances
Apparently, I hit a nerve with last week’s Savvy Sunday News because there was a deluge of responses. Most people commented that while reading it, they actually felt their hearts beat faster and their blood pressures go up, along with their cortisol levels. It’s here if
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Always Have a Plan B
“The best-laid plans of mice and men often go awry.” –Robert Burns On the surface, that quote from Robert Burns sounds negative, but when you look a little deeper, there is great truth. Embracing this truth is so much better than resisting it because if
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More Common Mistakes Authors Make #3
Today we’re covering part #3 of the Common Mistakes Authors Make, which I presented at the APSS Virtual Book Selling University on the subject of How to Get Media Attention When No One Knows Who the He** You Are. Part #1 is here, and part
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More Common Mistakes Authors Make
I mentioned a couple of weeks ago that I spoke at the APSS Virtual Book Selling University on the subject of How to Get Media Attention When No One Knows Who the He** You Are. During that presentation, I shared some of these common mistakes
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Advice from the Literary Agent Perspective
As I mentioned at the beginning of 2021, I am sharing the best and most current information on how you can work and collaborate with the many different publishing experts needed in order to launch a book. The experts range from editors and publishers to
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Common Mistakes Authors Make When Seeking Media Attention
This past week I was invited to speak to the APSS (The Association of Publishers for Special Sales) Virtual Book Selling University on the subject of How to Get Media Attention When No One Knows Who the He** You Are. I had a great time
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Tips for Authors Working with Producers
As an author, you will work with many different professionals along the way toward getting your book published but it doesn’t stop there. Publishing your book is just the beginning. Then you have to publicize it, market it, create buzz around it, and ultimately sell
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How Authors Can Work with Editors
As I mentioned last week, when you publish a book, you will be working with many different types of professionals. This is true whether your agent got you a publishing contract, or you decided to self publish. You can read that here if you missed
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