Now that the holidays are in full swing with Thanksgiving, Black Friday, and Small Business Saturday coming right up, it’s time to look beyond that a bit toward Cyber Monday and Giving Tuesday—two powerful opportunities
It’s that time of year again! Small Business Saturday is a beautiful, purposeful day dedicated to celebrating small businesses – including authors just like you and me. Happening the Saturday after Thanksgiving, which falls on
Remember when Black Friday was just one day? Now it feels like the marathon of sales starts in November and doesn’t stop until the end of the month—or longer! The good news is this extended
I’ve just wrapped up another incredible session of the Book Publicity Master Course with the Nonfiction Authors Association, and it’s been a true joy. There’s something deeply energizing about coming together with a group united
Can you believe it? Halloween is just around the corner, and that means November is on its way! While the holiday season might not be on everyone’s mind yet, if you’re an author looking to
Someone asked me this question the other day: In what ways are you the best at what you do, and how do you tell that story? Phew! Those are powerful questions. How would you respond
As a book publicist specializing in nonfiction, I know that promoting your book isn’t just about getting it noticed—it’s about establishing your authority and elevating your message to expand your business and your offerings. Readers
Bringing a publicist on board for your book is like launching a rocket—exciting, full of momentum, and designed to take your work to new heights. But to truly reach the stars, you need to be
Previously, I shared 3 powerful ways to build relationships with the media. If you missed them, you can catch up here. Today, I’m expanding that list with even more strategies to help you foster genuine