I know an author who wrote a book on organization for the home, something many of us can use. It’s amazing how quickly clutter can gather. The publication date was set for March 21st, which is an excellent hook as it happened to be the […]
Are You Feeling Lucky? Read More »
As I shared a couple of weeks ago, I receive a lot of pitches for both Savvy Sunday News, and the podcast I produce called Something You Should Know. Through those two offerings, a wealth of information comes my way – both what to do,
Another Pair of Eyes Read More »
Valentine’s Day is here! Books on relationships are huge this time of year, and hopefully, if you have such a book, you tapped into that natural momentum and attention. If not, there are other times of year that will work, and of course, there is
To Catch a Cop on Valentine’s Day Read More »
When you hire a publicist to get you lots of media coverage for your book, there will still be times when you will have to do some pitching yourself. It is important to know how best to do it, but it is also valuable knowing
Pitching: A Real-Life Example of What Doesn’t Work . . . and Why Read More »
It’s cliche for me to say “time moves fast.” We all know that, which makes it all the more important that we take action on those things we want for our books. That includes plenty of well-targeted media. What is time? Who knows, but February
The Month of Love for Your Book Read More »
“How can I sell more books? How can I become an influencer? How can I build my audience? How can I make more money? How can I get on the big, national shows? How can I get my message onto the large media platforms so
Visualization for Your Book’s Success Read More »
I had an interesting experience this past week that I want to share with you. It will be helpful as you consider all the things you can do to market your book. I received a rather large package in the mail, which surprised me as
Careful of Shiny Objects Without Substance Read More »
Happy New Year! May 2022 bring you all the joy and success you most want to have with your books, business, and in all aspects of your life! The New Year always gets me thinking about how time is being spent. There are several natural
Productivity Tools and Resources for Book Publicity and Marketing Read More »
Have you ever been completely surprised by something someone did and it took a minute to get your equilibrium back? I’ve been promoting authors and books for years now and every now and then something happens that completely takes me aback. In the early aughts,
The Most Important Publicity Hack of All Read More »
Last week I shared several ways to NOT get your pitch automatically deleted from a media person’s inbox. If you missed it, you’ll find it here. Because of that post, I spoke to some of my journalist friends who wanted to offer some additional advice
Publicity Hacks for Media Read More »