As you may know, I have been a book publicist for many years now, navigating the worlds of the publishing and media industries for both emerging and established authors. Through this journey, I’ve gained a wealth of knowledge on effectively promoting books in a market […]
Pros and Cons of Becoming Your Own Book Publicist Read More »
I have often spoken about my initial career in radio broadcasting, where I learned through the process of trial and error how to develop a “public private self.” This is a curated persona that includes elements of your personal life you feel comfortable sharing publicly
Authors Being Visible and Staying Safe Online Read More »
Authors face challenges: There is no doubt about this. If you could see the questions I receive on a daily basis, you would be amazed. But then again, if you’re an author or someone within the publishing industry, you may find yourself nodding your head.
Media Mastery for Authors Read More »
In our digital era, we’re inundated with a constant stream of information. For authors and writers, parsing through this deluge to find the gold amidst the grit is no small feat. It’s all too easy to be swept away by the torrent of content pouring
The Art of Discernment for Authors in an Age of Information Overload Read More »
One way authors can make themselves newsworthy is to be able to tie into events on the calendar. So let’s take a look at a few big ones in April that you might be able to tie to your book and subject matter. Some of the
April Dates and 6 More Visibility Strategies Read More »
Authors ask me all the time, “How can I get more visibility and media exposure?” I get email, and I am questioned publicly on social media, in DMs, and at in-person events. It is with this in mind I am writing today’s post. 8 strategies
#1 Question Asked About Media Read More »
My mission is all about authors. I help authors and business owners/entrepreneurs to get the media coverage and visibility that they want and need. Most want readers and to build their authority for a variety of purposes, whether that is to build a following, get
5 Myths Authors Believe About Talking to the Media Read More »
It’s one thing to be an author, but it’s something greater to be an authority. Most nonfiction authors want to be a credible authority. Fiction authors, on the other hand, need to build community with their readers and also put a huge focus on those
Transition from an Author to an Authority Read More »
Photo: Joanne McCall March is a month filled with events to celebrate including St. Patrick’s Day, The Spring Equinox, Purim, and Easter. But did you also know March is National Reading Month? This is in honor of Dr. Suess’s birthday, and it is a month
Celebrating Connection, Reading, and Renewal for Authors Read More »
As authors and writers, we must constantly be thinking about how to get the word out about our books and our businesses. Last weekend was a lot of fun because nestled in the heart of Portland, Oregon, the Jupiter Hotel played host to a remarkable
Portland’s Author Alchemy Summit Read More »