Social Media

Word Definitions: Advertising, Marketing, Publicity, Public Relations, Promotions, Selling, and all things Digital

circus elephant

As I mentioned in my last post, many people use the term “editing” to mean one thing, and it actually has four very different meanings, so it’s important when working with others within an industry that you’re speaking the same language. For years, I’ve heard …

Word Definitions: Advertising, Marketing, Publicity, Public Relations, Promotions, Selling, and all things Digital Read More »

Being “Authentic” with your Book’s Message

Young girl dialing phone

Now that social media is a huge part of how we communicate these days, and because building your platform is a key element for visibility, the word “authentic” is being bandied about, but what exactly does that mean? Mirriam-Webster lists several definitions, including these two: …

Being “Authentic” with your Book’s Message Read More »

Scroll to Top