The Inner Game of Media is a real thing! I was reminded of this again this week when a very well-known Influencer came to me asking about securing television interviews for him. You would know his name if I mentioned it, but of course I […]
The Inner Game of Media for Authors Read More »
I am always surprised when someone comes to me wanting to begin marketing their book just weeks before publication day. If that is the case for you, many good things can still be done for your book and its marketing, but unfortunately, when you wait
Author Publicity & Marketing Timeline Read More »
I had the honor of delivering the closing presentation, Publicity Strategies that Get Results, at the Nonfiction Authors Writers Conference last Friday. It’s always exhilarating to engage with a group of enthusiastic writers and authors eager to learn about boosting their visibility and getting their
Publicity Strategies That Get Results Read More »
As you may know, I have been a book publicist for many years now, navigating the worlds of the publishing and media industries for both emerging and established authors. Through this journey, I’ve gained a wealth of knowledge on effectively promoting books in a market
Pros and Cons of Becoming Your Own Book Publicist Read More »
I have often spoken about my initial career in radio broadcasting, where I learned through the process of trial and error how to develop a “public private self.” This is a curated persona that includes elements of your personal life you feel comfortable sharing publicly
Authors Being Visible and Staying Safe Online Read More »
Authors face challenges: There is no doubt about this. If you could see the questions I receive on a daily basis, you would be amazed. But then again, if you’re an author or someone within the publishing industry, you may find yourself nodding your head.
Media Mastery for Authors Read More »
In our digital era, we’re inundated with a constant stream of information. For authors and writers, parsing through this deluge to find the gold amidst the grit is no small feat. It’s all too easy to be swept away by the torrent of content pouring
The Art of Discernment for Authors in an Age of Information Overload Read More »
One way authors can make themselves newsworthy is to be able to tie into events on the calendar. So let’s take a look at a few big ones in April that you might be able to tie to your book and subject matter. Some of the
April Dates and 6 More Visibility Strategies Read More »
Authors ask me all the time, “How can I get more visibility and media exposure?” I get email, and I am questioned publicly on social media, in DMs, and at in-person events. It is with this in mind I am writing today’s post. 8 strategies
#1 Question Asked About Media Read More »
My mission is all about authors. I help authors and business owners/entrepreneurs to get the media coverage and visibility that they want and need. Most want readers and to build their authority for a variety of purposes, whether that is to build a following, get
5 Myths Authors Believe About Talking to the Media Read More »