Time. As a former radio broadcaster, how many different songs have the word “time” in the title? That could be a new game. Let’s see… Time after Time- Cyndi Lauper Time in a Bottle — Jim Croce Time is on my Side — The Rolling …
Here is it August and producers of the top-tier media shows that went out on summer hiatus have returned to work and are now in full swing getting ready for their fall launches. We also are getting a tiny bit of a break from all …
I have lost count as to how many people have stated that social media is a great way to sell books (or any product, for that matter), and then wonder what is wrong with their campaign when there is little to know conversion. It’s simple …
Promoting your Book or Business Using Social Media Hint: It’s Not sales Read More »
We’ve all heard the cries that the media is dying but is that really the case? Yes, things are changing, forms are changing, viewing habits are changing, the devices we use are changing, but the truth of the matter is that media has been in …
How National Media can Improve Your Reach and Visibility in New Markets Read More »
So what do you want in 2014? Aside from the usual, “I’m going to lose weight and get fit” resolutions, is this the year you are finally going to get that book written? Statistics suggest some 82% of Americans want to write a book, yet …
Top 7 List of the Biggest Mistakes Writers and Authors Make and What to Do Instead Read More »
“Um, so what is it exactly that you do?” I get asked that question a lot, so I figure it’s probably about time that I explained what exactly a publicist is and how he or she may be able to help you meet your goals …
Writing this as I celebrate my birthday, just before going off on a hike. This question has been coming to mind lately… Have you ever had publicity envy? You know what I mean. That’s when you see articles, interviews, excerpts or features that a competitor …
Warning: Sometimes you need to be aware of what’s happening out there so you can make good decisions for your publicity and visibility efforts. Recently I did what I call a “wave” for one of my program clients. This is where I build a media list directed toward the …
It’s true for all well-known business people, authors, speakers, consultants and others, who are successful and have influence within their spheres. They all have this in common: Action. They take action and they do it quickly — even when they’re not sure how they’re going …
What do Brian Tracy, Ken Blanchard, Dave Ramsey and Geneen Roth have in common? Read More »
Greetings! When it comes to media, there are lots of no nos one you can commit that will mark you as an amateur forever. And to make it ever worse, unless someone tells you, you won’t even know it. I know, because during my career …
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