Book Publicity

Photo: Joanne McCall March is a month filled with events to celebrate including St. Patrick’s Day, The Spring Equinox, Purim, and Easter. But did you also know March is National Reading Month? This is in honor of Dr. Suess’s birthday, and it is a month […]

I am thrilled to say that this weekend I am at an event designed specifically for authors and writers called the Author Alchemy Summit in Portland, Oregon. I love conferences like this because it is a chance to meet other authors and experts to discuss

We live in a fascinating age. The era of social media, omnipresent cameras, and videos on platforms like YouTube have revolutionized how we communicate and express ourselves. Yet, amidst this digital renaissance, a crucial aspect often gets overlooked: the art of conveying your message effectively.

You’ve probably heard the buzz about being a ‘thought leader’, right? But what does that actually mean for authors, and is it a goal worth chasing for you? Let’s break it down. Firstly, what’s a thought leader anyway? Well, it’s someone who: Stands Out as

As authors, it is important to be looking for ways to tie our books into the news of the day or culture trends. I am a fan of the national calendar of events. Depending on the subject of your book, it may match one of

It is January 2024, and we are well into a brand new year. Many authors have made New Year resolutions committed to promoting their books. And this is a good thing. There is something about the freshness of a new year that makes things alive

Sometimes I am asked why an author needs a publicist. I understand this question. After all, when it comes to getting publicity for your book, it isn’t brain surgery. There isn’t some graduate school one must attend to learn how to pitch media. However, there

It’s full steam ahead into the holiday season now. Even those who say, “Can’t we wait until after Thanksgiving?” agree, it is here now! But there is a difference between personal time and work time. There is also a difference between you doing the marketing

We are celebrating the Thanksgiving holiday this weekend in the United States, and so we’re taking this weekend off. Wherever you are in the world, I wish you and your family and friends love, joy, and peace. We’ll be back next week with plenty more

Small Business Saturday, which takes place on the Saturday after Thanksgiving in the United States, is an event designed to encourage shoppers to support small and local businesses, including authors! This year, it falls on November 25th. Small Business Saturday was created in 2010 by