Book Marketing

New Year Resolutions for Book Marketing and Publicity — and Life in General

You can do it poster

Have you ever given a presentation and received tons of praise and accolades, only to find yourself ruminating on the one person who was critical of you? We’ve all been there. Focusing on what’s wrong is easy. Think about it. All through school did teachers …

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The Power of Questions While Marketing and Publicizing Your Book

I’ve noticed that my December blogging has a theme: my posts are all about the importance of taking time for reflection and for doing year-end reviews for one’s business and book. You would think that would be strategically planned, but it wasn’t. This is simply …

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December: Can You only Market and Publicize Your Book with a Tie-in into the Holidays?

Goal Setting

Most think when it comes to promoting your book during the month of December that it’s all about the holidays. While it’s true that the holidays are the focus of December, there is more going on than just that. Did you know…. …December is National …

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How to Create a Book Publicity and Marketing Campaign Without Going Crazy

strategy puzzle

Creating a publicity and marketing campaign can seem completely overwhelming if you don’t have some kind of process in place to keep you moving in the right direction. I thought I would take a moment and share some of my strategies for creating those campaigns …

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How to Sell Tons of Books Over the Holidays

books popping out of computer screen

Thanks to Denise Wakeman for reminding me about National Small Business Saturday. I’ve added it to the list below! (Note: As a consumer, I don’t like to get into the holidays until the day after Thanksgiving. I just don’t think we spend enough time celebrating …

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