In a world spinning fast with many expecting texts and IMs at the speed of light, and tasks to be completed at a moment’s notice, there are elements of landing media that still take time. Holiday Gift Guides are a good example. Holiday Gift Guides […]
September is . . . Read More »
I am surprised and delighted by the huge response I received regarding the Savvy Sunday News Release on crutch words. If you haven’t seen that post yet, you’ll find it here. Below are just a few of the comments I’ve received, with additional crutch word
Happy Book-Strategy Planning Season Read More »
Authors are always looking for ways to keep their books relevant after publication. I recently discussed how you should look for news hooks, culture hooks and calendar hooks for your pitches (see that blog post here). Today, I’m focusing on calendar hooks. For example, Father’s
Tie Your Book into a Holiday Read More »
Whatever you celebrate this time of year, I want to take a moment to wish you peace, love and joy. May you and your loved ones feel safe, happy, warm, and grateful for all that we have. Until next year, Joanne P.S. I remember going
Happy Happy; Merry Merry Read More »
Good question. I have heard so many variations of the answer to this question that it’s mind boggling. Depending on the way you publish your book, that is going to determine some of how you launch. However, there are a few good practices that work
What is a Book Launch? Read More »
If you’re like me, you cringe when you see or hear a commercial for the holidays before Thanksgiving. “Christmas commercials so soon? It’s not even Halloween yet!” As a consumer, cringing is totally appropriate. However, if you have a book to promote and sell, then
Book Ideas for the Holidays Read More »
I just want to take a moment and wish you a wonderful, peaceful holiday season. Tonight is Christmas eve and I am celebrating with my family. Wishing you all the best, and I will see you in the New Year! Warmly, Joanne
Happy Holidays!! Merry Christmas!! Read More »
Thanks to Denise Wakeman for reminding me about National Small Business Saturday. I’ve added it to the list below! (Note: As a consumer, I don’t like to get into the holidays until the day after Thanksgiving. I just don’t think we spend enough time celebrating
How to Sell Tons of Books Over the Holidays Read More »
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