I work with a lot of authors, business owners, writers, editors, agents, and many people in the publishing industry. A significant number of them work from home and have been doing so for years, although some are just now making this transition due to the […]
Work-At-Home Hacks Read More »
December is the darkest time of the year in the northern hemisphere. If you’re in the southern hemisphere, go ahead and pour yourself another iced tea, relax in your lounge chair, and enjoy these long, sunny days. Whichever hemisphere you live in, the New Year
Reflect on What Went Well This Year Read More »
There is a tendency in our culture to equate technology, particularly anything new and advanced, as always being superior to anything that came before it. I frequently see posts making fun of how things were done only a few years ago. That’s all well and
Pros and cons for high tech and low tech. Sometimes low tech is best. Read More »
Now that Christmas is past, people are naturally doing year-end reviews and looking toward 2018. You will see this reflected in news stories, articles, and in sponsored Facebook posts. There will be lots of tips on how to set your SMART goals, develop and keep
5 Questions for Creating an Amazing Happy New Year — 2018 Read More »
Back in the old days, around 2009 – 2010, I had a weekly podcast show that I did for a couple of years. I interviewed authors and other experts within the book industry and really enjoyed it because it used my radio skills. Radio will always
What Publicity and Marketing Questions Do You Have? Read More »
Because I hear the word “overwhelmed” so much these days, I thought I would share with you a cheat sheet of sorts. I had the privilege of working on the AMACOM book A World Gone Social by Ted Coine and Mark Babbitt — Two wonderful
Publicity and Marketing Social Cheats! Read More »
I work with many different types of clients and one thing they all have in common is that they are very busy people who are up to something in the world. Most of the questions I get have to do with how to secure media
Most don’t want to talk about the last part of that title, but it’s true. At times publicity and marketing can be frustrating and anxiety producing. Much like life…there are the highs and the lows… If your book’s message is timely and you have a
Now that social media is a huge part of how we communicate these days, and because building your platform is a key element for visibility, the word “authentic” is being bandied about, but what exactly does that mean? Mirriam-Webster lists several definitions, including these two:
Being “Authentic” with your Book’s Message Read More »
Let me provide the specialized training and the confidence you need to help you land the big players: Top tier national media.
