Why Rejection Can Be a Good Thing

Welcome to Rejection. Stay Strong. I have been debating on which title to use for this issue. Other contenders include: Why Rejection in Book Publicity and Marketing can be a Good Thing What to do when your book pitch is rejected When No doesn’t Really Mean No Hearing NO can be the greatest challenge Hearing…

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What is media?

Publicity and Marketing Distinctions and Opportunities   I’ve said it before, and I’ll say it again. An argument can be made that everyone is the media these days. Let’s take a moment and break this down. For years I’ve made the distinction between “You Media” and “Earned Media” but we need to expand this even…

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Book Marketing and Publicity Countdown Checklist Part 2

Last week we discussed part 1 of the Book Marketing and Publicity Countdown Checklist. If you missed it, you can read about it here. Today, looking at part two. When it comes to marketing and publicizing your book, having a list can really help. This week, we’re taking the next step. Four months before publication:…

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